We recommend you monitor your daily spend to ensure that your Google Adwords campaign generates more income than it costs.
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A selection of articles to help website owners and developers
Can you track which adword got the enquiry?
Find out here if there is a way to track which of your AdWords led to an enquiry.
Adwords – what is max cpc?
Find out what the maximum CPC means.
If i increase my daily spend do I increase my cpc?
Find out why increasing your CPC may cost you more per click and end up using your daily budget faster.
How can I pause my google adwords campaign?
It is very easy to pause a Google Adwords campaign or to resume it, but keep an eye on your daily Google budget as it might increase when the campaign is reactivated. Read on for more info and advice.
Adwords Hints & Tips #5 – Add referrer information to your Adwords URLs
When typing your URL, try adding a string describing the advert group generating the click. Also, you can identify your Google Adwords visitors by checking the Web Server Log Files.