{"id":164,"date":"2009-08-28T16:42:21","date_gmt":"2009-08-28T15:42:21","guid":{"rendered":"http:\/\/blogwithme.biz\/blog\/practical-seo\/?p=13"},"modified":"2026-09-15T16:54:14","modified_gmt":"2026-09-15T15:54:14","slug":"astuce-2-ne-vous-souciez-pas-des-mots-cles-meta","status":"publish","type":"post","link":"https:\/\/dmjcomputerservices.com\/fr\/blog\/astuce-2-ne-vous-souciez-pas-des-mots-cles-meta\/","title":{"rendered":"Petite astuce n\u00b0 2 &#8211; Ne vous souciez pas trop des mots-cl\u00e9s m\u00e9ta"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Autrefois, il \u00e9tait utile d&rsquo;ins\u00e9rer une s\u00e9rie de mots-cl\u00e9s dans la balise meta \u00ab keywords \u00bb de votre code HTML (par exemple, <span style=\"color: #ff0000;\">&lt;meta name=\u00a0\u00bbkeywords\u00a0\u00bb content=\u00a0\u00bbsearch, engine, optimisation\u00a0\u00bb><\/span>). Les moteurs de recherche utilisaient alors ces mots-cl\u00e9s meta pour mieux comprendre ce que VOUS consid\u00e9riez comme le plus important sur votre page web.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les spammeurs avaient l&rsquo;habitude de remplir cette balise de mots-cl\u00e9s totalement inappropri\u00e9s. Ce ph\u00e9nom\u00e8ne, combin\u00e9 au fait que les moteurs de recherche sont d\u00e9sormais bien plus performants pour comprendre le sujet d&rsquo;une page \u00e0 partir de son contenu seul, a conduit Google, entre autres (et sans doute pas mal d&rsquo;autres), \u00e0 ne plus prendre en compte ces mots-cl\u00e9s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alors pourquoi ne pas consacrer tout le temps que vous gagnez \u00e0 am\u00e9liorer le contenu de vos pages ?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Depuis que les moteurs de recherche sont capables de comprendre l&rsquo;objectif d&rsquo;une page web \u00e0 partir de son seul contenu, l&rsquo;utilisation de la balise \u00ab meta keywords \u00bb n&rsquo;est plus indispensable. C&rsquo;est peut-\u00eatre le moment id\u00e9al pour peaufiner votre contenu !<\/p>\n","protected":false},"author":23,"featured_media":8049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[66],"tags":[4,29,44],"class_list":["post-164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress","tag-keywords","tag-meta","tag-tag"],"_links":{"self":[{"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/posts\/164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/comments?post=164"}],"version-history":[{"count":0,"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/posts\/164\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/media\/8049"}],"wp:attachment":[{"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/media?parent=164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/categories?post=164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dmjcomputerservices.com\/fr\/wp-json\/wp\/v2\/tags?post=164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}