Our Website Management and Optimisation Services
No matter how good your website is, it will not deliver benefits to your business unless it attracts customers. It has to be kept constantly up-to-date, reflecting the latest products, services, and news about your company, and it needs to be optimised to make sure that the major search engines rank your pages as highly as possible.
We can offer you a tailored plan to cover the management and optimisation of your website, to ensure that it constantly evolves, keeps pace with a rapidly changing technological environment, and performs at a level acceptable to you!
The amount of time we spend on your website each month is up to you. We will recommend an appropriate monthly spend based upon our assessment of what needs to be done and then work with you to prioritise the areas that we tackle. This could cost as little as £75 per month.
It is rarely sufficient just to launch your website and expect customers to start pouring in. Content needs to be constantly refined, and text reworded to make sure that there is the right balance between readability for the visitor and optimal keyword placement for the search engines. You should always be on the lookout for opportunities to advertise your company by placing links on other, relevant, websites. Your website usage needs to be analysed so that you know which pages are being viewed the most, what paths visitors are taking through your website, and how long they are staying on each page.
All of these aspects of managing your site will take valuable time away from running your business.
Let us manage all of this for you.
We will agree on how much time should be spent each month, set a budget, identify some objectives, and report progress to you on a regular basis.
Search Engine Optimisation
These days there are so many search engines, each using slightly different algorithms, which rank web pages. Without a lot of effort and up-to-date knowledge, it is likely that your pages will be placed too far down the results lists to be seen by your potential Customers!
‘Pay-Per-Click’ Search Engine Marketing Campaigns
We can create, and manage, pay-per-click marketing campaigns on your behalf. These campaigns offer a very effective method of driving search-engine users to your website when they search for the products or services that you are promoting.
Our Google Adwords Blog!
Visit our Adwords Blog, which is dedicated to answering questions about Google Adwords. Your questions and contributions will be greatly appreciated.