The ‘nofollow’ attribute not only helps reduce the spam content added to your weblog, but it also helps prevent outbound links from penalising your website and reducing your page rank value.
Martin Jarvis
A selection of articles to help website owners and developers
It’s not strictly SEO, but it might improve your website traffic
Twitter is nothing to do with search engines or optimising your website, but it is something that can add to your website traffic and so is worth a mention here.
Following up Quick Tip #5….
I am delighted to see that a mere few hours after posting my previous quick tip, that that particular blog post appears at #1 in Google. Proving my point…
Quick Tip #5 – Ignore SEO companies who promise the impossible
Beware of SEO companies who claim that they can take you to the top of the organic google search. Instead, find a reputable one that understands YOUR requirements first.
Quick Tip #4 – Don’t forget images
Images can not only make your web page look more interesting and appealing, but they also serve a useful purpose for your search engine optimisation.
Display text over background image, rather than making the text part of the image
If you are going to display text and images on your website, then you should consider keeping the image, and the text that you want to place on the image, separate. This will improve SEO.
Don’t duplicate content across different websites
Where it finds duplicate content in multiple websites, Google tries to give more search prominence to the place where it first found it.
Quick Tip #3 – Use dashes instead of underscores in URL paths
Our advice is to use dashes instead of underscores in your URLs. Google sees hyphens as separators, whereas URLs containing underscores will appear as one long word.
Quick Tip #2 – Don’t worry too much about meta keywords
Since search engines have been able to understand the purpose of a web page just from its content, the use of meta keywords is no longer essential. Now might be a good time to try sharpening up your content!
Don’t confuse SEO with Search Engine Marketing (SEM) or Pay-per-click (PPC)
People often confuse the terms SEO (Search Engine Optimisation) with SEM (Search Engine Marketing), also called Pay-per-Click (PPC). What’s the difference? Here’s a post that explains the two…










