We keep getting told that first impressions really count – and they do. When visitors arrive at your website, they expect a great visitor experience. If your visitors are confronted with a page full of poor spelling and grammar, they are likely to bounce away to one of your competitors. That’s a poor experience.
A selection of articles to help website owners and developers
Your website is critically important to your business, but when was it last backed-up? Could you afford the time or money to rebuild your website from scratch?
This could be what you need to do if you have a website failure and don’t have a website backup strategy in place.
Google are about to reward great websites, and make it even harder for those offering a poor user experience to rank well. Here’s what they are doing, and how you can improve your site experience.
With so many ways of publishing content, we often get asked ‘Do I need a website?’. Here we make a case for having a strong website presence.
To celebrate Safer Internet Day, which is in February, we’re going to share some hints and tips on how you might make your website safer for your own visitors.
Our latest research article shows that during the first 3 full months of lockdown in 2020, many websites had more visitors than during the same period in 2019. Which sites performed well, and which performed badly? Were there good sectors? What made the good ones good?
A primary goal of most websites is to encourage visitors to get in touch. This would typically be through a combination of contact forms, comment forms, raw email addresses and telephone numbers. If it’s not clear how to contact you, or if the methods don’t work, your website may be largely ineffective.
As website platforms go, WordPress has stood the test of time, and has gone from strength to strength as competitors have struggled to keep up. So what does WordPress have that the others don’t? Read on to find out.
Treating your website to a spring clean is a great idea. Rinse and repeat regularly for sustained growth in traffic and engagement. Here are some quick tips for improving your website.
Do all of your website variants work? This quick 2-minute check can help you spot issues with different versions of your website – so, www and non-www, http and https, and mobile and desktop. Don’t risk lost traffic and SEO penalties.