We translated our website into French to attract more overseas visitors. Here’s why you should consider translating your business website too.
What I have learned today
A selection of articles to help website owners and developers
Treating your website to a spring clean is a great idea. Rinse and repeat regularly for sustained growth in traffic and engagement. Here are some quick tips for improving your website.
Back in 2010 we started using the WP-POLLS plugin to add polls and surveys to one of our WordPress sites. 9 years on, is this still the best solution? Here’s our 2019 view on using polls and survey plugins in WordPress.
Website visitors really do respond more to content in posts that contain great images. Learn how to use images in your blog posts, and how to optimise them.
WordPress uses Categories and Tags to help group similar content together for easy reference. Make sure you have a strong strategy for using categories and tags to improve your visitor experience and help your SEO.
Your WordPress theme may default to displaying archive pages with a snippet of text taken from the first 55 words. This is unlikely to be ideal for you, your visitors, or search engines. Using the excerpt gives you more control.
Premium WordPress plugins are often overlooked in preference to free plugins. This might not be good for your website.
Your premium plugins needn’t cost much, but could give you a better and safer solution.
Many businesses spend thousands building their websites, and then forget to optimise them to get the best speed possible for their budgets.
Find out how fast your website is and let us know if you want it even faster.
Many business owners spend money on printed-media ads and advertorials, but we think that digital advertising on Twitter and other Social Media platforms is worth considering.
Here’s our guide on Twitter Ads.
Many website owners underestimate the cost of owning their website. Once launched, you need to regularly update your site, keep things fresh, secure it, host it, and build traffic organically and (possibly) via paid routes.
Here’s our guide on the cost of owning a website.